This privacy policy describes how gooday.se (the “Website” or “we”) collects, uses and manages your Personal Information when you visit or make a purchase from the Website.

Privacy notice

We use Klarna as the provider of our checkout. This means that we might transfer your personal data in the form of contact and order details to Klarna when the checkout is loaded, in order for Klarna to manage your purchase. Your personal data transferred is processed in line with Klarna’s own privacy notice.

Collect personal information

When you visit the Website, we collect certain information about your device, your interaction with the website and information that is necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that may uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what personal information we collect and why.

Device information

Examples of Personal Information Collected: Browser version, IP address, time zone, cookie information, which websites or products you view, search terms and how you interact with the Website.
The purpose of collection: to load the Website exactly for you, and to perform analyzes on Site use to optimize our Website.
Collection source: Collected automatically when you access our Website using cookies, log files, tags or pixels.
Information for a business purpose: shared with our processor Woocommerce.
Information about your order

Examples of Personal Information Collected: Name, Billing Address, Shipping Address, Payment Information (Including Credit Card Number, Email Address, and Phone Number.)
Purpose of collection: to provide products or services to you to fulfill our agreement, to process your payment information, arrange for shipping, and provide you with invoices and / or order confirmations, communicate with you, screen our orders for potential risk or fraud, and When in line with the preferences you have shared with us, provide you with information or advertising related to our products or services.
Collection source: collected from you.
Publication for a business purpose: shared with our processor Woocommerce.

Share personal information

We share your Personal Information with service providers to help us provide our services and fulfill our agreements with you, as described above. For example:

We use Woocommerce to run our online store. You can read more about how Woocommerce uses your Personal Information here: https://woocommerce.com/document/marketplace-privacy/
We may share your Personal Information to comply with applicable laws and regulations, to respond to a lawsuit, house search or other legal request for information we receive, or to otherwise protect our rights.

Behavioral advertising

As described above, we use your Personal Information to provide you with targeted ads or marketing communications that we believe may be of interest to you.

For example:
We use Google Analytics to help us understand how our customers use the Website. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We share information about your use of the Website, your purchases and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technology (which you can consent to, depending on where you are).

For more information on how targeted advertising works, visit the Network Advertising Initiatives (“NAI”) training page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK – https://www.facebook.com/settings/?tab=ads
GOOGLE – https://www.google.com/settings/ads/anonymous
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Use personal information

We use your personal Information to provide our services to you, which includes: to offer products for sale, processing of payments, shipping and fulfillment of your order, and to keep you updated on new products, services and offers.

Legal reason

In accordance with the Data Protection Regulation (“GDPR”), we process your personal information according to the following legal grounds if you reside in the European Economic Area (“EEA”):

Your consent;

  • Fulfillment of the contract between you and the Website
  • Compliance with our legal obligations
  • To protect your vital interests
  • To perform a task performed in the public interest
  • For our legitimate interests, which do not infringe on your fundamental freedoms and rights.
Storage

When you place an order via the Website, we retain your Personal Information for our registers unless we ask to delete the information.

Automatic decision making

If you are a resident of the EEA, you have the right to object to treatment that is based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We engage in fully automated decision-making that has a legal or otherwise significant effect with the help of customer data.

Our processor Woocommerce uses limited automated decision making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision making are:

  • Temporary denial of IP addresses associated with repeated failed transactions. This refusal persists for a small number of hours.
  • Temporary denial of credit cards associated with denied IP addresses. This refusal persists for a small number of days.
    Your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we have about you, to port it to a new service, and to request that your Personal Information be corrected, updated or deleted. If you wish to exercise these rights, please contact us via the contact information below

Your Personal Information will be processed initially in Ireland and then transferred outside Europe for storage and further processing, including to Canada and the United States. More information on how data transfers comply with the GDPR can be found in Woocommerce GDPR Whitepaper: https://woocommerce.com/gdpr/

CCPA

If you reside in California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to request that your Personal Information be corrected, updated or deleted. If you wish to exercise these rights, please contact us via the contact information below.

If you would like to appoint an authorized agent to send these inquiries on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit our Website. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your web experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means that you do not have to re-enter this information every time you return to the site or browse from one page to another. Cookies also provide information about how people use the website, for example if it is their first visit or if they are a frequent visitor.

How long a cookie stays on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in different ways. Remember that the removal or blocking of cookies may adversely affect your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies via your browser controls, which are often found in the browser’s “Tools” or “Settings” menu.

Also, please note that blocking cookies may not completely prevent us from sharing information with third parties such as our advertising partners. To exercise your rights or unsubscribe from certain uses of your information by these parties, follow the instructions in the “Behavioral Advertising” section above.

Do not track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not change our data collection and use procedures when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time to, for example, reflect changes in our practices or other operational, legal or regulatory reasons.

Contact

For more information about our privacy practices, if you have any questions, or if you wish to make a complaint, please contact us by e-mail at info@gooday.se or by post using the information provided below:

Last updated: [2022-03-10]

If you are not satisfied with our response to your complaint, you have the right to submit your complaint to the relevant data protection authority.